Wednesday, 16 April 2008

Does More Diversity Lead to More Innovation?

There are few rigorous, published studies linking diversity and business performance. Many of them don't go beyond correlating the degree of diversity in teams and their performance. The truth is that simply increasing diversity in a group, while taking no other action, has unpredictable consequences. We know that differences among team members can create barriers to effective collaboration as well as creating the potential for better outcomes. When everything else in the environment is the same, there's no clear business benefit to having added diversity.

Two studies I've come across recently start to unpick what diverse teams need to make them outperform more
homogeneous ones. Both are in the area of innovation. What they highlight are "X Factors" which enable certain kinds of diversity to be translated into higher levels of innovative output.

One of the studies is
Networks, Diversity and Productivity: The Social Capital of Corporate R&D Teams by Reagans and Zuckerman; Organisational Science, Vol 12, No 4, pp 502-517.

Some highlights:

· 220 corporate R&D teams were studied to see whether mixing people who’d been with a company for different lengths of time made a difference to productivity.

· Productivity was measured by looking at outputs including experimental materials and new patents.

· Actually, the diversity alone had neither a positive or negative effect on productivity.

· Inclusive teams (with frequent connections between the members) achieved significantly higher productivity than teams lacking that kind of culture.

· Inclusive teams that also had diversity were even more productive.

· The study's authors point to the different sets of contacts, information, technical skills and experiences this kind of diversity brings to a team.

For me, inclusion and inclusive leadership is all about thinking and acting in ways which optimise the impact of diversity (differences) in an organisation. I see diversity as potential energy which makes generates value only when we put the conditions in place for it to be used effectively.

There are many version of the picture below which tries to show the impact of good leadership / management on diverse teams. It seems there is an increasing body of evidence to back this picture up.


It is potentially a wasted investment to build diversity in an organisation without considering the X Factors, such as inclusive behaviours among peers, which unlock the value in that diversity.

I'm happy to share more insights into those X Factors. Find out how to contact me here.


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